5 Keys to Affordable Road Trips (361) (NewsUSA) - Whether traveling for business or pleasure, most people will take at least one road trip this year, and when they do, they'll be looking for value. To help get the most out of your next trip, here are five insider secrets from travel expert and life-long hotelier Rajiv Bhatia, head of roadside hotel chain Knights Inn. 1. Book Your Hotel Direct. Shopping around is always a good idea, and it seems like new websites pop up every day to help travelers do just that. That's great for comparing offerings, but when you've made your choice, book directly with the hotel or brand. More often than not, you'll be offered a lower price as well as a best-rate guarantee. 2. Pass on Car Rental Insurance. Rather than paying the insurance that car rental companies provide for a fee, check your personal policy. Often, your plan will include a travel clause that you may not be aware of, saving you as much as $30 a day. To save even more, don't worry about the size of the rental car you are reserving, and go with the smallest size offered. The most compact cars usually get overbooked and sell out fast, often leading to a free upgrade. 3. Don't Pay for What's Free. Spend your money on fun, not on hotel Internet fees and expensive breakfasts. Stick with hotels that offer these amenities at no cost. 4. Slow Down on the Highway. Savor the journey to your destination; it doesn't pay to rush. Driving in excess of 60 miles per hour will waste gas and money. For every five miles over, your car can lose as much as 23 percent fuel efficiency. 5. Brand Loyalty Pays. Hotel loyalty programs let travelers earn points for their stays, points that can be redeemed for gift cards, free nights and more. When you stay with competing brands, it's likely you won't earn enough points for rewards. Stay with only one brand or its affiliates, and watch your point balance grow. Like having choices when you travel? Try Wyndham Rewards -- it's the largest hotel loyalty program in the world, with 14 brands and over 7,000 hotels. |
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How to Better Monetize Your WebsiteNow that the Internet is in everyone’s back pocket, it’s not just about distinguishing your website from others. It is about “Conversions,” which are based on content and how much time visitors spend on your site. High traffic doesn’t mean much if the average visitor doesn’t take time to peruse your content, sign up for your services, buy your product or recognize your brand. Building a functional website that’s easy to navigate is the first step. Then, you must make the site easy to find and build a presence. Eventually this presence drives demand. Once your website has been indexed, optimized and designed to be “crawler-friendly,” visitors will come. The challenge then becomes getting them to stay and to take action – most readily in the form of clicks and/or purchases of one form or another. Most SEO and website design experts lean on original content to fulfill the task of getting visitors to stay longer. It’s certainly a viable avenue, but it isn’t the only option, nor should it be. In addition to original content, adding videos to your site is quite useful. Videos, whether promotional, educational, entertaining, or something that just went viral, offer a level of appeal and engagement that’s difficult to match because it’s both visually stimulating and interactive. Good videos also drive conversions and page ranking. A new content-delivery platform called AdPad is a great way to keep a steady flow of original multimedia content on your website, along with your site visitors. AdPad is a sleek and cutting-edge JavaScript platform that can be added to credible websites to drive conversions, increase time-on-site, i.e. “stickiness,” boost traffic and generate clicks. The platform is meant to resemble an iPad or iPhone, depending upon the platform chosen. The primary platform, the AdPad, is a black and gray viewer with a clean and fresh user-friendly interface that is launched from an IAB complaint 300X250 square launcher, an IAB compliant triangle launcher or an IAB compliant toolbar launcher situated wherever the publisher chooses, and is a reliable source of breaking news, videos, local deals, sports, entertainment and more. In addition, the developers of the AdPad, a company named Klickthru, also offer a Mobile solution called the InfaCube for companies who publish and advertise via today’s vast mobile networks. The InfaCube is a four-sided, three-dimensional cube that is user-manipulated and may be spun around (left or right) to view news, local deals, sports or videos. The AdPad, as well as the other platforms, have a wealth of content from tier 1 publishers like the AP, The New York Daily News, Groupon and Unation. It is designed to capture, engage and entertain visitors so that they never want leave your website, effectively keeping users on your site longer and in turn driving conversions and revenue. If you’re interested in adding the AdPad to your website to help increase visitor time, i.e. “Stickiness,” through fresh, engaging content that increases conversions and drives revenue, visit klickthru.com. 3 Tools Every Small Business Should Use(NewsUSA) – With regards to technology, small businesses and entrepreneurs working out of a home office used to be at a competitive disadvantage. But the abundance of productivity tools and online resources for small businesses has changed all that. Being small doesn’t have to look small — now you can run your business from beaches and terraces of the world with just a cell phone or a tablet. Tips for Using Your iPhone for Business
NEWS: if you take a look at the millions of websites across the Web, only a fraction of publishers even bring their content to the mobile device.http://www.huffingtonpost.com/hillel-fuld/uppsite-mobile_b_1395063.html?ref=mobile
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